Collecting client reviews are now easier than ever
Whether
you’re from the entertainment industry or from banking, client
reviews can prove to be one of your most important stepping stones to
success. The same applies to each and every mobile
app development company, as well.
Positive reviews from your clients can do you wonders. Back in the
day, consumers were easily influenced by just advertisements.
However, ads just don’t cut it anymore. Sure, a good advertisement
can be influential to an extent, and so, it’s important to not
completely eliminate them.
Today, consumers heavily depend on the opinions
of their peers, the reason for this being the astounding advancements
in technology that have made it possible for the common man to easily
voice his opinion to the masses. It’s common for consumers to rely
on what their peers have to say.
When
it comes to enterprise
mobile app development, research has
found that a good 2/3 of customers have said that client reviews
tremendously influence their purchasing decision. And so, it’s safe
to say that honest and competent reviews from your customers on a
variety of platforms can prove to be an effective marketing tool that
does not burn a hole in your pocket.
What You Need to Know About Client Reviews
Simply
put, no one likes a review that involves a lot of beating around the
bush, stressing on adjectives and such. The reviews that are
appreciated are the ones that focus on what’s important. The best
client reviews of mobile application
development services include the ones
which talk
-
about the initial skepticism the client felt before hiring the services of the mobile app development company,
-
how they became familiar with the company, and
-
their experience working with the mobile app development company.
Client
reviews aren’t only meant to help other service seekers make a
final purchasing decision, but also help the mobile
app development company improve their
services.
However,
obtaining a review from a client isn’t as simple as it seems.
Sometimes, clients are lost for words. And so, obtaining a great,
different review can be quite a challenge. So, how do you overcome
this hurdle?
Here
are a few simple tips that every mobile
app development company could use to
obtain client reviews that serve as a great marketing tool:
1. Don’t be afraid to ask for a review
It’s
best not to expect your customers to give you a review without you
asking for one. Just like you, your customers are busy too, and won’t
remember to review your mobile app
development company and the services you
provided them with. It is completely up to you to contact the client
you have a positive relationship with and ask them to give your
mobile application development services
some feedback. One of the easiest and most convenient ways to do this
is by emailing them. Just write a little bit about why their review
is important to you — it’s that simple!
2. Simplicity is key
As
mentioned before, your customers are probably as busy as you. That’s
why, when asking them to review your mobile
app development company, it’s
important to make sure they’re able to do so as easily and as
quickly as possible. If you’re looking for them to talk about
something specific, such as certain features you included in their
mobile app, all you need to do is ask them about what they thought of
those features.
3. Try obtaining different kinds of reviews
You
may think that the reviews you’ve gotten from the large, well-known
companies you’ve provided mobile
application development services to, are
the only ones you need to publish. However, by doing so, you’re
probably scaring away quite a bit of business from smaller companies.
And so, by obtaining and publishing reviews you’ve gotten from
different kinds of businesses and industries, you’ll show the world
that your mobile app development company
is open to all kinds of clients. After all, there’s nothing wrong
with a little diversity.
4. Get the right person to ask for the review
Don’t
make collecting reviews solely the job of your marketing team. Get
your other employees on board too. Why so? Well, your clients are
more likely to provide you with feedback if asked for it by someone
they’re comfortable with. And this person is usually the business
analyst.
5. Go mobile
Just
like everyone else, your clients also spend a great deal of time on
their smartphones. If your feedback collection process isn’t
mobile-friendly, you may lose out on quite a bit of review, as your
clients may find it inconvenient to get on to their laptops or
desktops just to review your mobile app
development company.
If
you’re in search of a great mobile application development
platform, then choose HokuApps.
Why?
Well,
HokuApps is a mobile
app development company
that creates cross-platform apps on
their very own low code (automated) platform that comprises
pre-configured modules, pre-connected technology components and a
design studio with hundreds of designs. The app is brought together
via a drag and drop process. The app is then customized to suit the
business’s unique architecture with business-level customization.
This
allows custom apps to be created faster than ever — thus creating
fully-customized technology in days or weeks, thereby shortening your
time-to-market by 10 times in comparison to traditional app
development. In addition to this, you can be guaranteed that the
mobile app created for you will feature business-value enabling tools
like enterprise administration backend that includes a granular
reporting engine, a communication framework for chat and
notifications, industry-best security and a scalable infrastructure.
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